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Want to start a blog? Part 3 Why are you blogging?

pexels-photo-45718Now that you know to start small you know what your blog is about. You know where to go from there. There is one question must ask yourself though. Why are you blogging? Really now, what is your motivation? People start things for a reason. It could be that they want to earn money, help the community, s how their medical research or any number of things. Why do people blog?


Great form of marketing

Blogging is a very effective way to communicate your ideas and knowledge to the general public. The more you blog and leave comments the more traffic and readership you receive. It does take time to building a relationship with readers. Consistency is important to gaining such a following. Now that there are social media outlets, you’ll be able to reach a larger audience.


Earn income from posting

You can monetize your blog and offer ad space with your own ad service or as an affiliate. There are many websites that offer opportunities to publish their ads. Sites like Google Ad Words, LeadsLeap, Bidvertiser. Having your own ad manager is also an option. What about posting for pay? You can post for a living as a freelancer on or a paid to post service like Blogvertise. The choice is yours. Getting paid to blog has its advantages despite the obvious. On one hand, you can show your skills as a writer. On the other hand, the more you post you learn to improve your skills.



Creative and style expression

Some people have fashion blogs, artistic portfolios, Crafts stores. The list goes on. Having a blog allows people the freedom to express their creative and business interests. Some topics and interests compliment others. For example, a fashion blogger may have a steady amount of posts pertaining to plus size fashion. Now, the outfits that are showcased in the blog may have certain looks that the reader can put together simply. What about hair? If the fashion blogger is an affiliate of a hair care line they may earn money by showcasing the product in their style guide. They may even consider showing their audience they tried the product. So you see the creative part of blogging and the business part of blogging.



Enjoyment makes the difference

If you enjoy blogging it will show in your writing. It will also show in how you convey your message to your audience. If you don’t enjoy blogging, why do it? Also, if you are not a great writer, and you don’t want to just post articles, why not videos with a short description? You can post different styles of things other than videos. Post, your artwork, (comics, art pieces you wish to sell) photography, short status updates, etc. It all boils down to what you want to do with your blog and how you want to communicate.



Know why you are blogging. Whether it’s for a creative, personal or business reason its always a good idea make sure you enjoy it. There is nothing worse than thinking your blog is a chore. Earning from your blog isn’t too bad either. Just shop around and do your home before entering into an affiliate program.

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